For those who work in companies that subscribe users to emails, when users unsubscribe, what portion of them say they "never signed up for this"?

https://lemmy.world/post/5817782

For those who work in companies that subscribe users to emails, when users unsubscribe, what portion of them say they "never signed up for this"? - Lemmy.world

Obviously not looking for hyperaccurate answers, just in general, how many people tend to unsubscribe from promotional emails and how many tick the option “I never signed up for this”?

Professional marketer here, all of the unsub rates in this thread look nominal (0.1-0.2%).

Also, when we run third party distribution campaigns, a large amount of people, I can look at their hotjar journey and watch in real time their mouse movements as they download a whitepaper, then we call them and they say they never downloaded it.

It’s a mix of lying to the annoying marketing company (I get it), and just plain forgetting you did it.

I switched from Hearthstone Deck Tracker to Firestone Deck Tracker yesterday, I’m not entirely sure if I checked to see I wasn’t signing up for marketing emails, it’s that easy.

Not to mention, I can buy just about any non-EU email address i want on demand.

Not to mention, I can buy just about any non-EU email address i want on demand.

That such a marketplace exists is a major annoyance.

And it is the reason email is dead as a private communication tool for some many people.

I see “email is dead” a lot. It’s not. I use it every day and so do most people.

It’d be a nightmare to conduct everything I do via email via whatsapp or Jira or Instagram messenger…

This might be hard to believe for those who say that, but I still email my friends. I’m 30 years old, decided to let go of all social media, and other friends enjoy sitting to focus for a few minutes and write something thoughtful. Depending on the country you live in, most communication with authorities or services will be via email.
Email is really the only mainstream communication medium that’s not owned by some shitty company or other.