Mastodawn

???Sep 27, 2023

For those who work in companies that subscribe users to emails, when users unsubscribe, what portion of them say they "never signed up for this"?

https://lemmy.world/post/5817782

For those who work in companies that subscribe users to emails, when users unsubscribe, what portion of them say they "never signed up for this"? - Lemmy.world

Obviously not looking for hyperaccurate answers, just in general, how many people tend to unsubscribe from promotional emails and how many tick the option “I never signed up for this”?

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bjorney Sep 27, 2023

For us, probably 1 in 15ish say they never signed up. We also have a double opt in, meaning every single one of them opened an email and clicked a link to confirm they wanted to keep getting marketing emails

About 0.2% of people unsubscribe every time we send something out

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Ashu Sep 27, 2023

That’s… an astonishingly low number.

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???

I hate marketing emails and never willingly signed up for any of the ones I’m complaining about. It’s always been a case of a hidden box or a sudden decision to create a new type of email and opt me in automatically. That’s why I popped the question here.