The Japan Times
Asia is taking over the world's whisky market years after Pernod, Diageo and other major whiskey producers tried to get Asian drinkers to spend more on their premium spirits. https://www.japantimes.co.jp/business/2023/09/13/companies/asia-worlds-whisky-market/?utm_content=buffer2e267&utm_medium=social&utm_source=mastodon&utm_campaign=bffmstdn #business #companies #asia #whisky #singapore #china #pernod #diageoplc #chivasbrothers #johnniewalker
Asia takes over the world’s whisky market

Yearslong efforts by Pernod, Diageo and other major whiskey producers to get Asian drinkers to spend more on their premium spirits are finally paying off.

The Japan Times
Sep 21, 2023 at 1:26amBuffer