Unity will quietly waive controversial fees if developers switch to its ad monetisation service - report

A fresh report into Unity's hugely-controversial decision to start charging developers when their games are downloaded has thrown fresh light on the situation....

https://www.eurogamer.net/unity-will-quietly-waive-controversial-fees-if-developers-switch-to-its-ad-monetisation-service-report

Unity will quietly waive controversial fees if developers switch to its ad monetisation service - report

A fresh report into Unity's hugely-controversial decision to start charging developers when their games are downloaded …

Eurogamer.net

This is such a dumb move.

Forget about ethics for a minute, if there is an alternate option that doesn’t cost as much money then developers would obviously make use of that option so in any environment where alternate options exist companies have a limit of how obnoxious they can be and get away with it.

Somehow unity forgot that Unreal and Godot exist.

Honestly, if I had any stake in them I’d be wondering why Unity is so desperate for money.
Every tech company is desperate for money right now. Funding isn’t coming in at the same rate it did for the last 10 years and now everyone is desperately trying to make a profit.