L4sBotAug 29, 2023

200,000 users abandon Netflix after crackdown backfires

https://lemmy.world/post/4077583

200,000 users abandon Netflix after crackdown backfires - Lemmy.world

200,000 users abandon Netflix after crackdown backfires::Aussies have spoken, and the results are not looking good for Netflix. A new report reveals why users are turning to streaming competitors.

Show thread1bluepixelAug 29, 2023

This article is specifically about Australia. Globally, Netflix added 5.9 million subscribers after their password-sharing crackdown.

I hate to say it, but the crackdown worked exactly as intended.

www.bbc.com/news/business-66240390

Netflix password crackdown fuels jump in subscribers

The boss of the streaming giant also calls for an end to the strikes disrupting Hollywood.

BBC News
Show threadUltraMagnus0001Aug 29, 2023
the ad supported subscription cost less, so I wonder if they are still making as much money
Show threadn2burns

Supposedly, Netflix makes more from the ad tier:

In Q2, as in the previous quarter, Netflix’s advertising tier generated higher average revenue per user (ARPU) overall than the Standard ad-free plan ($15.49/month), implying more than $8.50/month in ad revenue per subscriber, Neumann said.

Netflix: Ad-Plan Subs Nearly Doubled in Q2, Revenue Not Yet Material

Netflix touted strong momentum for its push into advertising, claiming subscribers on its ad-supported tier nearly doubled in the second quarter of 2023. However, the streamer said, advertising rev…

Variety
Aug 29, 2023 at 4:54pmWeb