Brian MerchantWrote about the ~current state~ of social media, and why Mastodon, while far from perfect, is pretty much the only decent app left standing at this point
Scott Burton@brianmerchant everyone is blaming musk for destroying Twitter, whereas I congratulate him for proving that social networks are expensive to operate and make almost no money
tomgrau 👨💻@scottburton @brianmerchant I am not sure if that’s entirely true. Social networks create an awful lot of money for so called „influencers“.
The top 4 accounts on only fans create around $40 - $50 million dollars in subscription fees per month.
The top 10 earners get $1 - $2 million dollars per post on instagram.
If a tiny percentage of those revenues is not enough to finance your social network, maybe you’re doing something wrong.
What am I missing?
@tomgrau @brianmerchant you’re missing the fact the network’s revenue and an influencer’s revenue are totally independent and unrelated. And probably a few other things too?
@scottburton @brianmerchant If you are referring to the fact that influencer revenue is not funneled through social networks, than you are of course right, but I didn’t forget that.
But saying those things are „totally independent“ is simply not entirely true.
Influencer revenue is 99% dependent on followers and interaction on social media. Hence, a tier model like: „1000 followers are free, above that, you have to pay“ wouldn’t be impossible.
@scottburton @brianmerchant I never understood why social networks are spending billions of dollars to create „tools“ for incluncers to make millions and give them away for free 🤷♀️