I think I bought the “ultra” version of the sync app for Reddit at like 5.99 for a lifetime. 16.99 for a year is ridiculous even counting for inflation. 9.99 for life seems reasonable.

Right now sync is taking on the Spez mentality. I hope it changes. Will come back if it does.

I think ultra for reddit was always a subscription. Only the pro version had a one time fee and that version is likely coming to sync for Lemmy too.