I am a professional content and social media marketer and I genuinely do not know how to publish games anymore. Everything I learned about how to develop, promote, and publish games went out the window in the pandemic, and now we have this fragmented community hellscape where you can yell into the void forever and not reach the people who WANT to buy your games.

And it's not just me.

This is nearly all of us, the indies. And it's going to mean many fewer "professionally published" games.