@mbt3d Ah, all of this makes sense now: Elon was gonna reveal the new brand name "Eggs" to the branding person, but it was late night and everyone was sleeping, and the internet cables had been chewed by orcas, and text messaging didn't work either for some reason, so the only option was using the phone, in which he whispered: "ekks... i whant it rheaty tomorrhow".
And the branding person did what they thought he wanted.
And the next day the damage was already done so he decided to go with it...