Everyone, I have an idea:

We should create a global holiday:

Backup Day. Everyone gets a day off to stay at home and make sure that all important files are backed up. At the end of the day you have a family dinner and share a scary data loss story to scare the kids

Edit: as some have pointed out, there already is a Backup Day! It is March 31st so I expect no less then a large celebration on @fosstodon next year. Happy Backup day everyone! 

https://en.m.wikipedia.org/wiki/World_Backup_Day

World Backup Day - Wikipedia

@sotneStatue I'm worried that this will fall by the wayside as kids lean further into cloud storage, streaming and digital "ownership" of content.