Ben WerdmullerI struggled for over six months to get the newsroom I worked for onto Mastodon. There were lots of reasons why not. And now they’re on Threads with ~10K followers, the engagement they need, and the tools they need to understand their audience. And their content starts conversations and is reaching people who need to see it. This stuff matters.
Eniko (moved ➡ gamedev.place)@ben As an indie game developer I had 13k followers on twitter and even before musk got a fraction of the engagement I got here with less than half that number. If I got on threads I wouldn't have thousands of followers and nobody would ever see a damn thing I said and if they did they wouldn't care. Here on mastodon I can reach people and start conversations
@eniko Yep. The engagement is definitely better here. And don't get me wrong - I prefer it here. But there are real business reasons and metrics that are a blocker for some kinds of organizations.
@ben I really find that baffling given mastodon works an order of magnitude better for me than anything else has, so I'll have to take your word for it
@eniko It was a learning experience for me too!