Ben WerdmullerI struggled for over six months to get the newsroom I worked for onto Mastodon. There were lots of reasons why not. And now they’re on Threads with ~10K followers, the engagement they need, and the tools they need to understand their audience. And their content starts conversations and is reaching people who need to see it. This stuff matters.
Loukas (They/Them) 🏳️⚧️@ben I think it's great they've broken their twitter addiction, and I think media finding a new home on threads will also help more journalists and news desks to Mastodon as well, over time.
I don't think Mastodon of 2022-23 could offer what news desks need right now.