pbbananamanAnchor Brewing shutting down after 127 years
That’s too bad. But to be honest their beers just weren’t good enough. Sales come from having a good product and/or big brand recognition, and they had neither going for them. Hope someone can take over and improve their brews, because the history is pretty special.
But to be honest their beers just weren’t good enough
That’s a bit much, don’t you think? Just because you don’t prefer them, did not mean they “weren’t good enough.” Beer (and drinks/food in general) are highly subjective, there’s no such thing as a definitive “good” beer, and thus their success is really controlled by marketing and business more than anything. That’s why gimmicks constantly come and go (remember kveik yeast?) and brewers race to see how much they can hop their IPAs. Anchor Steam hasn’t had a hold of their business side for a while, even after their acquisition, so they’re closing, there’s nothing more to it.
People put a lot of good work into Anchor, and their offerings were more unique than the dime-a-dozen breweries that are everywhere. Really frustrating to see you come here and not respect other people’s hard work and craft just because it wasn’t to your taste.
I’ve tried a great many beers, from most breweries in the Bay Area, and in my opinion, alright, Anchor was one of those dime-a-dozen ones. They followed the trends like everyone else but never made anything stand out beside their California common. Just like at their current uninspiring lineup. I don’t disrespect the people putting in the work to make the beer, but whoever made the decisions in the business failed badly at product development.