Anyone have a theory on why facebook is basically awful as an artist and insta remains good? Like, on instagram I have 10% as many followers, but posts get 10 to 100x the engagement? Yet, both are run by the same villain. What gives?
@ZachWeinersmith probably how well the insta interface manages to get people to scroll endlessly. It's just slightly different from the Facebook interface, though they seem to be converging more every day. I'd wager that increased scrolling leads to more opportunities for engagement.