If I go on the reddit website and scroll through posts without doing anything else, would that affect Reddit's ad revenue, or is it insignificant to Reddit?

https://lemmy.world/post/1244037

If I go on the reddit website and scroll through posts without doing anything else, would that affect Reddit's ad revenue, or is it insignificant to Reddit? - Lemmy.world

I want to see updates on the protest on r/ModCoord without affecting Reddit in a positive way.

If you use an ad blocker, they won’t gain anything by data from you.

If you sign out, and use a VPN then they get just about nothing.

They will still get site visit counts and other general metrics (page view time, clicks, etc.). When you see in a press release that they, "have X million daily page views," that's including everything from signed in users to anonymizing middle clients, like libreddit.

It's the most minimal help for them possible, but not as good as just staying away. If you used to post regularly and scanning the front page twice per day will help you engage less, that's much better than slipping back into old habits.