PainlessemuJul 8, 2023

Bud lite lost more in revenue partnering with a trans spokesperson, than Corona did for having the same name as a virus that caused a global pandemic.

https://lemmy.jmatyka.com/post/2384

Bud lite lost more in revenue partnering with a trans spokesperson, than Corona did for having the same name as a virus that caused a global pandemic. - Seath the Scaless

What a time to be alive.

Show threaddb2Jul 8, 2023
Did they though?
Show threadthesalamanderJul 9, 2023
I don’t know how Corona did, but Bud Light does appear to be struggling. www.nytimes.com/2023/06/…/bud-light-sales.html
Cheaper Than Water? Retailers Try to Unload Bud Light.

The brand is still struggling to win back customers. Nowhere is that more apparent than at stores, where cases of the beer sit untouched.

The New York Times
Show threadSoNick

@thesalamander “In the week ending June 3, Bud Light’s sales revenue—the brand’s dollar income—was down 24.4 percent compared to the same week a year ago.”

"The company’s global CEO, Michel Doukeris, said on May 4 that the declining Bud Light sales represented about 1 percent of Anheuser-Busch’s global volume.

@Painlessemu @db2

Jul 9, 2023 at 12:57amWeb
Show threadthesalamanderJul 9, 2023

Weird, this mention didn’t show up in my notifications.

Good context. It’d take one hell of a boycott to impact global sales. AB is huge.