It gets more absurd every day for Big Journalism to keep pouring its work into Saudi-government-funded Twitter, which is controlled by a right-winger who hates real journalism and boosts extremists.

It gets even more absurd for journalism orgs to keep embedding tweets in their stories, given Musk's unfathomable destruction of the platform's usefulness.

I keep wondering when journalists will discover that big tech is not their daddy.

@dangillmor The vast majority won't quit it until and unless they decide it's no longer useful for promoting their work and their individual or corporate brands.

Fortunately, thanks to Musk's staggering incompetence (not his evilness) that day may come soon.

@jobsboils @dangillmor I also think that there could be more evangelism to news organizations of the advantages of setting up their own instances.

@jobsboils @dangillmor My (Pulitzer-nominated) buddy Joshua Ellis is fairly far along putting together a system he named Kowloon which is essentially “an Open Source, Mastodon-compatible social networking system in a box.”

An individual can set it up for a blog similar to WordPress, except it has a bunch of features for what Josh calls “circles” in terms of who sees what posts.

And its Node.js components are useful for things like the CMS-to-social workflows that news orgs need.