Petrichor ᚄᚔᚅᚐᚁᚆᚃᚒᚔᚂJun 25, 2023
I don't understand this. I thought ad agencies paid RTÉ rather than the other way round. Why would RTÉ give "kickbacks" to ad agencies, what's in it for the station? https://www.independent.ie/irish-news/rte-scandal-whistleblower-claims-broadcaster-gave-kickbacks-of-50m-to-ad-agencies/a848924733.html #RTE #AdAgencies #Kickbacks
RTÉ scandal: Whistleblower claims broadcaster gave ‘kickbacks’ of €50m to ad agencies

The Government has launched an unprecedented interrogation of governance at RTÉ, as the scandal over Ryan Tubridy’s undisclosed pay yesterday widened to include commercial deals.

Independent.ie
Show threadflavius primus maximus
@sinabhfuil i am not from this industry, but as I understand it: Clients of agencies pay RTÉ to promote heir products. Agencies happily take money from both sides.
Jun 25, 2023 at 10:42amWeb