Car quality is suffering as automakers shift focus to technology
Car quality is suffering as automakers shift focus to technology
I am working in the auto industry in R&D. I can tell you that the big trendy thing, next to autonomous driving, is "Software Defined Vehicle". Essentially, how to lock-up feature via Software while all the necessary hardware is present and functional in the vehicle.
This isn't a good time to be dependent on a car. I am glad I leave in an area with top-notch public transports.
I work in marketing with car manufacturers. What I've got from working in the industry is that all the techbro shit has coopted the way of thinking in the industry in a desperate bid to differentiate the offering by any means necessary - whether it works or not.
What engineers say in meetings about the "tech" is quite frankly scary.
One of the companies I work with just straight up admitted that their lane keeping assist doesn't work in real life situations but they will sell it anyways with "disclaimers". Their fine print is 10 pages long.
A new car built by my company leaves somewhere traveling at 60 mph. The rear differential locks up. The car crashes and burns with everyone trapped inside. Now, should we initiate a recall? Take the number of vehicles in the field, A, multiply by the probable rate of failure, B, multiply by the average out-of-court settlement, C. A times B times C equals X. If X is less than the cost of a recall, we don't do one.
Always the UP-selling... pushing luxury and convenience and car culture. It's worse in the USA than most countries, but in the UK people measure your penis in a pub by asking what car you drive.
Our house has 2 vehicles
After a lifetime of driving manual cars, superbikes, this dramatic shift was huge as I wanted to shave expenditure when we bought our house.
However, we have no intention to 'upgrade' to anything with more power or features.... rather we only intend to 'upgrade' to something that is more economical.