Intel drops ‘i’ processor branding after 15 years, introduces ‘Ultra’ for higher-end chips

https://beehaw.org/post/574245

Intel drops ‘i’ processor branding after 15 years, introduces ‘Ultra’ for higher-end chips - Beehaw

“intel core 9 ultra” sounds like something apple would name
iCore 9 Pro Max
~~iCore 9 Pro~~ Max
I'm still annoyed HBO Max was changed to Max. Fucking stupid