Intel drops ‘i’ processor branding after 15 years, introduces ‘Ultra’ for higher-end chips

https://beehaw.org/post/574245

Intel drops ‘i’ processor branding after 15 years, introduces ‘Ultra’ for higher-end chips - Beehaw

Intel says the rebranding “better aligns to customer requests” to simplify its processor names

But it doesn't simplify the processor name!? Instead of i5, we now have to say "core 5" or "intel core 5".

They should hire you.