Advertisers are starting to take notice, it seems. Gotta keep the blackout running longer to hit em in their pocketbooks - 2 days they can weather out, indefinite dark they cannot. It's what I've been saying from the beginning, a protest with a clearly defined end date has no teeth.

I've heard about Reddit removing a mod from a popular subreddit, then turning the subreddit public (sorry, don't have the reference). They can always stop the blackout by force. But once they do that, those mods will have definite incentive to start the communities in the fediverse.