I guess they're hoping a club would be stupid/desperate enough to try to get him now rather than wait until later in the window. Either that or they really don't want to lose him, and hope that they can shift other players far lower in the pecking order to satisfy the FFP requirements.
Highly doubt we'll bid that much. Even if we're interested in him we'll bid as much as we evaluate him and move to alternative options. There's always plan b, c, etc.