Twitter learned, and Reddit is fast learning, that people are not addicted to the platform, they’re addicted to the community they found there. Ruin the community, and people will leave the platform. It really is that simple.
@lewishazell @laxsill It doesn't start that way. The first subreddit I got involved in had one member - me - and was intended for Norwegians on Reddit to post articles in Norwegian. Before we turned off the lights at midnight CET, we typically saw 350-400k unique users every month, with 50k on any given day.
I also moderate a few others that started with a few thousand subscribers, but now into the millions.
It's about wanting community without becoming a sysadmin