Apple showed some incredible technology this morning and it feels really weird to have no desire to own it.

@chockenberry For the cost of two Studio Displays I can have an unlimited number of Studio Displays wherever I'm willing to go with that strapped to my head.

It… actually does kind-of make sense from a consolidation standpoint, and the environment isolation functionality seems quite useful.

People keep comparing this to a VR headset… when that is rather explicitly NOT what it is. (No real comparison to an Occulus or whatnot. More appropriate to compare it to an EyeTap.)