A lot of people have been really critical of HBO's rebranding as "Max", but I have to hand it to them about one thing: nothing makes you more excited about the renaming of a service than being automatically logged out of all your devices and having to spend over half an hour of your one and only life bouncing around broken phone apps, websites, and TV apps trying to reset your password to get in again
@AbandonedAmerica nothing says “bull in a china shop” like spending 30+ years building a brand known for quality and then trading it all for something generic which any rando could file a trademark claim against