The reality of Kevin Systrom's Artifact is coming into focus now that you can follow writers on the platform.
This will become a direct competitor to Substack and Medium, and maybe even outlets like the NYT.
The reality of Kevin Systrom's Artifact is coming into focus now that you can follow writers on the platform.
This will become a direct competitor to Substack and Medium, and maybe even outlets like the NYT.
@marcello3d I don't disagree but Systrom said that that experience is what allows publishers to publish their content "for free", so won't automatically enable adblocking.
Artifact's support for signing in to paywalled services is helpful.
@marcello3d Right. Well, this is the "subscription overload" concern.
Most publishers throw loads of ads on their websites because the content is really for the machines — search engines. And because most people still browse/access the web signed out, you're right that those are the folks who "pay" (in their attention) to subsidize your access.
It's a gnarly problem.