Mastodawn

"I have to keep posting on Twitter because that's where my audience is"

Your audience fell 7.7 percent in March, the third straight month of decline

Move on dot org

Say goodbye to the old Twitter and hello to the new normal.

Vox

@caseynewton Followers ≠ audience. The people who are truly your audience will follow you to Mastodon or any other platform.

Despite all their followers, most journalists don't see themselves as leaders with the ability to set an example, and inspire and motivate others.