The economy has been gentrifying since Millennials figured out that the easiest way to make money was to pretty-up everyday items and double the price. Cabs: Add an app. Food: Add a dollop of truffle. Car radios: Satellite subs. Hoodies: Branded! And more....
https://www.nytimes.com/2023/03/04/business/economy/premium-prices-inflation.html