In software, there's this idea of "dog food." It comes from a company that makes dog food who said, "We love our product so much we'd eat it ourselves." In software, the idea of dogfooding is running your own software to find bugs and figure out missing features.

I dogfooded our photography apps with a trip to the Galapagos, and I made a video about using an iPhone to replace a "real" camera. Come for the turtles, stay for a new Halide feature.

https://www.youtube.com/watch?v=Mf5yA90lNT4