Stephen FryInvolving myself in the sweat and infarction inducing horror of British Airways’ horrifically terrible mobile app has made we wonder why there is no equivalent of the #razzies for apps? My suggestion would be for an annual #Crappies Awards ceremony. Worst design. Worst UX. Greediest In-App Purchase Demands. Most Endless Ad-Loop (I’m looking at you, CandyCrush) Most Pointless Function. I’m sure between us, Mastopeeps, we can think of 10 or 15 categories.
Bill Dobie@stephenfry The check in - in the app, leave the app to a web browser, get prompted to launch the app, but not the real app a web app, then find your booking again, maybe log in again, return to the app to get your booking number, good luck with the Covid vaccine certificate part, then return to the app to get the boarding pass flow. So smooth. So #britishairways
Catherine Shinners@wfdobie @stephenfry also United