Me, encountering literally any podcast recommendation:

"This sounds really interesting. I'd sure like to read a transcript of it instead of listening to it."

@peterb yeah! For me, I don't read or consume material linearly and want to be able to skip around, see the end part before going back to earlier parts, scan for interesting bits etc. If a future podcast /audio listening interface allows for this then maybe that would really change things! Same for video :)