Aline TelekJan 17, 2023
Peter Kalmus

RT @[email protected]

Subvertising teams across Europe have taken aim at #Toyota and #BMW for misleading adverts and anti-climate lobbying. 400 car billboards have been hacked and replaced in 14 cities. ✊

http://brandalism.ch/projects/toyota-bmw-greenwash/

#BeyondZero #BanFossilAds #BrusselsMotorShow / 1

🐦🔗: https://twitter.com/BrandalismUK/status/1614888011765846016

Toyota & BMW greenwash | Brandalism

Jan 16, 2023 at 10:48pmWeb
Show threadLuisJan 16, 2023
@ClimateHuman brilliant
Show threadDreamsJan 17, 2023
@ClimateHuman well done. I approve!
Show threadBlackbirdJan 17, 2023
@ClimateHuman
Although I really like the idea, I'm not sure Toyota and BMW are the first to be bullied. Prius' revolutionary drivetrain concept was an important enabler for #BEV. BMW fully dedicated to #CFRP, produced in water-powered plants, in order to compensate for the higher battery weight.
Both made these committments more than a decade ago. Why not start the #subvertising with Daimler and Mazda?
Show threadEcoEcclesiaJan 19, 2023
@Blackbird @ClimateHuman For me, it's that Toyota sat on their asses with the Prius tech, and have refused , thus far, to move to all EV or even PHEV. Their ads for "Electrified" is a deceptive play on words to make it look like they are "electric" and still "green".