Money is essentially a left-brain invention. Its long-term effect is that it shifts commerce from a relational mindset into a transactional one. But in an economy that is accelerating to greater commoditization, it will be businesses that build relationships that will prosper.
The movie industry builds long-term relationships with its customers by protecting the integrity of its fictional universes. Marvel is an excellent example of this where people are committed to a long-term relationship. https://twitter.com/BurnettRM/status/1614200651424354305
Robert Meyer Burnett Viceroy of Verisimilitude on Twitter

“There were SEVEN movies released as part of Marvel's PHASE FOUR. If you average out the box office of all of them, all seven made 810 MILLION DOLLARS each. The MCU continues to be the most successful franchise in Hollywood history by a very, VERY wide margin...”

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AI technology is commoditizing personalization. Technology with intelligence permits a customer to render bespoke solutions with negligible cost. In this regime where novelty is free, what then has become scarce?
The internet has made information a commodity. The consequence is that human attention has become a scarce currency. All economics revolves around scarcity. Thus the attention-mining business models have thrived in today's ecosystem.
In an AI regime of infinite novelty and constant change, scarcity can be found in permanence. Like Marvel's cinematic universe, people seek places that conserve identity. https://medium.com/intuitionmachine/the-illusion-of-technological-permanence-7f52c2945a71
The Illusion of Technological Permanence - Intuition Machine - Medium

There exists this illusion in research that of “diminishing returns”. Any new research field has a problem where low hanging fruit is picked first and those, who did it first, are celebrated for…

Intuition Machine
But what is human identity? Human identity is a person's reason for being. One's reason for being is inextricably tied to our interactions with this world (our passion, mission, vocation, and profession). https://medium.com/intuitionmachine/how-automation-and-artificial-intelligence-strips-us-of-our-humanity-352a9b92b873
How Automation and Artificial Intelligence Strips us of our Humanity

In my most recent post, I offered the idea that the purpose of Artificial Intelligence should be to support this idea of Ikigai (生き甲斐): A reason for being. Melody Wilding wrote a Medium article that…

Intuition Machine
Our reason for being is a relational one and not a transactional one. The conveniences that AI renders are a force that drives toward more transactional behavior. What humanity needs instead is AI that does the opposite of inconvenience. https://medium.com/intuitionmachine/a-i-for-thinking-harder-and-not-thinking-easier-2e7240498823
A.I. for Thinking Harder and not Thinking Easier - Intuition Machine - Medium

The challenge we have today is, how can we make Artificial Intelligence not just a tool that frees us from inconvenience, but one that enhances our own mental capabilities? The new challenge we have…

Intuition Machine
The most successful AI business of the future will be the one that scales maintaining a relationship. The short-term failure of Tesla and Twitter is that it broke the original covenant with its owners. Let us not pretend that these two companies have distinct identities.
Businesses that are perceived to be purely transactional will likely have stunted growth. Businesses with an inconsistent identity will also have difficulties. The problem though is that businesses drive their identity by the employees of the business.
But this dependency might only be true for non-AI-governed businesses. Let's say we design a business that builds relationships by maintaining an artificial identity. If this identity is maintained by AI then perhaps the business continuity and identity are conserved.
Thus, an AI-driven business is also like a human in that it has a reason for being. This reason will be maintained by its relationship with its customers and suppliers as well as its employees. The future of AI will revolve around relational maintaining machines.