Dare ObasanjoDec 29, 2022

This is a great story of how Barnes & Noble’s new CEO who was hired in 2019 has turned around the company. Sales are up, it opened 16 stores this year and plans to open more next year.

The secret is the CEO really likes books and readers. So he stopped doing deals with publishers to promote their latest books & NYT best sellers and encouraged individual stores to promote books they found most interesting.

So simple yet…

https://tedgioia.substack.com/p/what-can-we-learn-from-barnes-and

What Can We Learn from Barnes & Noble's Surprising Turnaround?

Digital platforms are struggling, meanwhile a 136-year-old book retailer is growing again. But why?

The Honest Broker
Show threadDare ObasanjoDec 29, 2022

Sometimes it’s just as simple as good management that cares about the product.

This was the lesson I learned from Satya taking over Microsoft and it’s enlightening to see it play out at another company.

Show threadMartin Raag
@carnage4life TFW the management is praising incremental engagement improvements from AB studies week after week, while ignoring the increasingly negative user feedback for years. 😭
Dec 29, 2022 at 4:32amWeb