Dare ObasanjoDec 29, 2022

This is a great story of how Barnes & Noble’s new CEO who was hired in 2019 has turned around the company. Sales are up, it opened 16 stores this year and plans to open more next year.

The secret is the CEO really likes books and readers. So he stopped doing deals with publishers to promote their latest books & NYT best sellers and encouraged individual stores to promote books they found most interesting.

So simple yet…

https://tedgioia.substack.com/p/what-can-we-learn-from-barnes-and

What Can We Learn from Barnes & Noble's Surprising Turnaround?

Digital platforms are struggling, meanwhile a 136-year-old book retailer is growing again. But why?

The Honest Broker
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@carnage4life Kristine Kathryn Rusch has written at length about publishing industry in the US and the change from reps sellling books of relevance to a given location to what happened so that is interesting.
Dec 29, 2022 at 2:14amWeb