Last-minute #shopping?

Spend $10 at a chain store: Only $1.40 stays in the local economy

Spend $10 at a local business: $4.50 stays in the local economy

A typical mid-sized US city would gain hundreds of millions of dollars in wealth if everyone shifted just 10% of their shopping from chains to small businesses. And local businesses give at least 4X more to local charitable causes.

https://ilsr.org/wp-content/uploads/files/midcoaststudy.pdf

#xmas #holidayshopping #smallbiz #smallbusiness #economicdevelopment #cities

@urbandata Would be great to see work like this updated! 19 years old... There have definitely been changes/shifts in distribution.

@urbandata it's never a $10 comparison though, it's more like spend $5 at Amazon and get it today or $15 local if they even have it.

Locals lose every time in those conditions