Why is Tim Hortons so popular when it is also so underwhelming on almost every measure?
I ask after being over underwhelmed

@TimQuerengesser Cheap. Ubiquitous. Fast.

And probably some old habits / nostalgia for when the food was better, years ago.

@robsonfletcher Agree but this applies to McDs and other places.
@robsonfletcher @TimQuerengesser Also: predictable. Might be awful, but generally consistently so.
@likelyjanlukas @robsonfletcher Disagree. It was distinctly worse today than when I went last month.
Context
@TimQuerengesser TH is the only place where I repeatedly get wildly wrong orders or, like, a frozen egg in a breakfast sandwich.
@TimQuerengesser We never had them in Vancouver until the late 90s, and even then, they were in Esso stations, and the only people who'd frequent them were white dudes from small town Ontario.
@TimQuerengesser
Why is Taco Bell so popular when it is underwhelming on every dimension? 🤷‍♂️😅

@TimQuerengesser cost and convenience. Ubiquity and predictability.

My mom's stereotypical boomer thing is to hunt out the chain coffee shop in whatever foreign city she travels to (ie starbucks) to ensure that she can get a decaf of acceptable quality. ... meanwhile every Parisian cafe (etc) was ready to make her something so much better and still decaf.

Timmy Ho's is the 1960s McDonald's of canada. There's a sense of "home" and identity, but also a comfort in the familiarity.

@TimQuerengesser Familiarity. People grew up with Tim Hortons and have a lot of emotions and memories tied to that.
@TimQuerengesser @toddzim33 It’s all marketing and it disgusts me. They’ve wrapped themselves in the maple leaf as if that somehow excuses mediocre coffee and food.
@TimQuerengesser I’m going with “most of them have big parking lots”.
@TimQuerengesser I was with you until you used the word “almost.”

@TimQuerengesser
The McDonald’s effect (predictable mediocrity) with some misplaced canadianaism.

Since (sorry for boasting) I make a better cup of coffee than just about any place I go, I’d rather take a moment to really enjoy a cup at home than have to suck one down on the go… 🤷‍♂️

@TimQuerengesser to quote a prof I had in biz school "bland mediocrity" can be a strategy. "Popular" can also mean "consistently predictable." But one thing I wish they would bring back is the sliced cakes they used to make. 20+ years ago.
@TimQuerengesser Many people still think it's Canadian. And if you take your coffee double double, you can't taste how bad it is. Plus ice caps (I don't like them, but others sure seem to).