Richard SilkDec 2, 2022
A year to pay an invoice! 
This is awful bullying tactics by a huge business. Agencies are not responsible for bankrolling a brands marketing.
I’ve seen some lengthy payment terms before, but this is hard to believe, especially in current times. Keurig Dr Pepper need to read the room.
#brands #design #marketing

https://www.prolificnorth.co.uk/news/pr-agency-news/2022/12/agencies-are-not-banks-keurig-dr-pepper-sets-out-360-day-payment-terms
"Agencies are not banks" as Keurig Dr Pepper sets out 360-day payment terms

Creative agencies around the world are reacting to 360 day payment terms outlined in Keurig Dr Pepper’s new tender.

Prolific North
Show threadBecky @ Spilled TeaDec 2, 2022
@Slkr There’s absolutely no legitimate reason to take a year to pay an invoice.
Show threadRichard Silk
@spilledtea you’re absolutely right. They know they’re a dream client for many and use that as leverage to layout egregious terms because they know someone will agree to it. A shocking display of power abuse.
Dec 2, 2022 at 9:18pmWeb