Robert ReichWhen Elon Musk bought Twitter for $44 billion, he clearly didn’t know that the key assets he was buying lay in Twitter’s 7,500 workers’ heads. Now he’s paying the price. https://robertreich.substack.com/p/musks-humongous-mistake#details
John Ellis (THE John Ellis)@rbreich The other asset that drew advertisers - US. We leave and it's not Twitter. He thinks buying the name retains the value.