Mike Masnick ✅Interesting explanation from a decently large Twitter advertiser on why they've paused their ad budget on Twitter after keeping it running for the past couple of weeks. https://www.teamblind.com/post/i-told-my-team-to-pause-our-750kmonth-twitter-ads-budget-last-week-4dnbo1Ft
Jeff Jarvis@mmasnick And yet, Elon is firing yet more sales people. Without sales people, no sales. Does he care?
David LaFontaine@jeffjarvis @mmasnick the thread earlier today calling out
1) cratering performance
2) no brand safety
3) broken ad-buying tools
4) old campaigns coming back like zombies & running again
… and the suspension of $750K/mo in ad buys is a SCREAMING SIREN for anyone actually hoping to recoup that $44BN
1) cratering performance
2) no brand safety
3) broken ad-buying tools
4) old campaigns coming back like zombies & running again
… and the suspension of $750K/mo in ad buys is a SCREAMING SIREN for anyone actually hoping to recoup that $44BN