I feel like the lesson of #galactica is: publicize in inverse proportion to existing interest. A paper on Akkadian ceramics needs a big press release. A generative language model should be presented modestly or even defensively, because you're already in the crosshairs of attention.
And maybe delay the demo by two weeks if you want people to actually read the paper?
@TedUnderwood what if I want the demo to read the paper for me?