I saw a graph that Gen-X went Red this cycle, and I really do feel like it's because our boomer parents shoved Ayn Rand novels on us WAY early.
I mean, I was a full-on Randroid for most of my young adult life, until the 2004 election. Shamefully late. I should have gone hard left in 2002.
But the brain-laundry I had to do to get there was a years long process.