@HauntedOwlbear Although the record never hit the national charts, it was reported to be selling well in many US markets both from the outset and also over the following months. This clip is from the Billboard magazine, November 17, 1956.
@HauntedOwlbear Although the record never hit the national charts, it was reported to be selling well in many US markets both from the outset and also over the following months. This clip is from the Billboard magazine, November 17, 1956.
@HauntedOwlbear Okeh Records, the R&B subsidiary of Columbia, made an effort to play on the supposed notoriety of the record in its advertising - for example, the November 24 issue of Billboard had the following ad, with an almost full-page size, which was not very common for R&B records at the time.
I wonder how much of the subsequent fame of the record was based on this campaign?
@HauntedOwlbear The review in Cash Box (November 3, 1956) was even more enthusiastic.
@HauntedOwlbear Interestingly, upon release, "I Put A Spell On You" got rave reviews in both of the music business trade magazines. Here's what Billboard (November 3, 1956) wrote about it.