The Hollywood ReporterNov 24, 2025

How China’s Wanda Is Turning Theaters Into Youth-Culture Playgrounds
#MovieNews #Movies #Anime #Asia #Boxoffice #China #Film #International #WorldLensWanda

https://www.hollywoodreporter.com/movies/movie-news/china-wanda-theaters-youth-culture-playgrounds-1236432931/

How China’s Wanda Is Turning Theaters Into Youth-Culture Playgrounds

With box office recovery still years away, Wanda Film is betting on co-branded IP events, immersive lobbies and social-first experiences to pull young audiences off their phones and back into cinemas.

The Hollywood Reporter
The Hollywood ReporterJun 17, 2025

From Popcorn to Pop Culture: Wanda Film Chair Chen Zhixi Unveils Vision for “Super Entertainment Verse”
#MovieNews #Movies #Asia #Film #International #ShanghaiInternationalFilmFestival #WorldLens #WorldLensWanda

https://www.hollywoodreporter.com/movies/movie-news/chen-zhixi-interview-hong-kong-cinema-struggles-1236290165/

From Popcorn to Pop Culture: Wanda Film Chair Chen Zhixi Unveils Vision for “Super Entertainment Verse”

As China’s largest theater chain reimagines its role in a post-pandemic entertainment world, Wanda Film is setting its sights on building a cinematic lifestyle empire — at home and abroad.

The Hollywood Reporter