Growing up in the UK, Wimpy's seemed like the sad, decaying also-ran of burger chains that soon died a well-deserved death
Then 1 night in Tokyo in the early 90s, I walked around a corner into the main square of the Ginza to be blinded by a brightly-lit, glass-walled 4-storey monument full of people
"WTF? That's a WIMPY's?! Wimpy still exists here? And it's massive, too?!"
(Didn't see anyone chasing animals with a meat grinder)