1960s Wham-O: Time-Capsule TV Gold

The use of real-world spectacle for a simple plaything creates a memorable, larger-than-life marketing campaign. This bold advertising strategy likely aimed to elevate the SuperBall beyond just a toy, presenting it as an exciting, almost event-worthy product.

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Toy company Wham-O produces first Frisbees

The first Frisbees—originally known as "flying saucers"—are produced in Bridgeport, Connecticut.

HISTORY
January 23: A Pie in the Sky Idea Takes Off

  In 1871, a Civil War veteran and baker by the name of William Russell Frisbie opened the Frisbie Pie Company in Bridgeport, Connecticut. He later built a large factory on the city’s ea…

Today in Connecticut History