Mathias HasselmannAlso falls jemand zufällig Lust hätte, eine richtig coole Adapterplatine für #PLUX16 auf #Next18 zu fertigen: So ein 100 Ω-Widerstand und eine Diode zwischen Pin 9 (U+) und Pin 6 (C+) hätten als SMD-Variante absolut immer genug Platz und wären ultranice...
Ach #Roco, warum verbaut Ihr eine #Next18-Schnittstelle, wenn Ihr die Lautsprecher-Pads nicht herausführt? #Modellbahn #BR80 #SpurTT
Der Raum für Decoder nach #Next18 / #NEM662 ist mehr als eindeutig spezifiziert. Im Dach des #RegioShuttle von #Kuehn ist auch mehr als ausreichend Platz für einen #Next18S-Sound-Decoder. 👨🏫
Trotzdem schafft es die Firma "Kuehn Modell & Digital", die Position des Decoder-Steckers so auf der fast leeren Platine anzuordnen, dass kein die Norm ausnutzender Decoder hinpasst. 😫
#SpurTT #Modellbahn #Modelleisenbahn #ModelRail #VT650 #ESU #LokSound5
Quasimondo ♾Thanks to everyone who came to the Uncanny Photobooth at #NEXT18 yesterday, here's your portraits:
https://www.flickr.com/photos/quasimondo/sets/72157699892637171/
Come to the Copper House today to have your portrait taken.
Lars TrieloffExcited to hear about
Mabe Gascale at #next18 - disappointed that it looks to be an ad gimmick only, not a real product
http://www.welovead.com/en/works/details/3ecwfspDm
Mabe Gascale at #next18 - disappointed that it looks to be an ad gimmick only, not a real product
http://www.welovead.com/en/works/details/3ecwfspDm
Mabe | Maruri | Gascale | WE LOVE AD
Execution The action was implemented in Colombia, Peru and Ecuador simultaneously in the month of April 2016. And it was given away with the first 20,000 gas powered products sold. Synopsis In Latin America Gas doesn't reach homes by pipes like it happens on other places in the world. In our region people use regular gas tanks and connect them to stoves, water heaters and grills. However, these tanks have not evolved in 30 years. They don't have any mechanism to measure the amount of gas that is inside. As a result, people don't have a way to know when they are going to run out of gas. So they run out of gas all the time.Mabe, the leading manufacturer of gas stoves and water heaters in Latin America, needed to find a competitive advantage in their gas powered products to increase the value for money offer. Relevancy GaScale is a value added feature of the appliance at the point of sale.Its main purpose was to build long lasting bond with all Mabe's customers.It is also a one to one action to home owners so they can respond to an alert received in the gaScales app. This way Mabe's products will never stop working. Outcome Mabe Gascale was a given along with the purchase of every gas powered product. This action helped increase its sales by 6% compared to same period last year.Mabe, being the first company to implement GaScale , differentiated from the competition by giving its customers a solution that would solve their every day gas shortage problem. And ensured that their products never stopped working.GaScales owners have not ran out of gas since.We believe that in the next 5 years if Mabe and other gas powered product manufacturers in Latin America distribute GaScale, we could solve the home gas shortage issue in the region. Strategy Our products are very modern and offer our consumer high end technology, but the power source that they are connected to have not evolved in 30 years. Basically gas tanks are completely obsolete. By adding technology to the gas tanks we are able to connect the product with our consumer in a simple way. Campaign Description We developed gaScale. A small platform with an internal weight scale that measures the gas tank’s content.The scale connects to a mobile app that allows their customers to know when their gas tanks is about to run out. When the gas tank reaches a certain weight, the scale activates and uses WIFI to send a notification to the homeowner for its replacement. The distributor will also be notified that the tank has to be replaced, setting the date and approximate time of delivery.gaScale came along with the purchases of all Mabe gas powered products.With gaScale Mabe products will never stop working.
After reading David Graeber's "Bullshit Jobs", I can't listen to "AI is going to take X jobs" predictions anymore. #next18
I have a hard time believing in solutions to "fix digital" that rely on yet another app #next18
Tomorrow and on Friday I will open up my Uncanny Photobooth at @[email protected] in Hamburg. Drop by at the Copper House to have your uncanny portrait taken. #NEXT18
