"And really you've got to say it's environmentally positive, right? Especially FM but even AM, it doesn't use that much power, when you consider how many people are going to consume that product."

#LeonWratt, Director of Content, MediaWorks, 2026

https://www.rnz.co.nz/podcast/mediawatch?share=63971767-6465-4128-ae6c-8c1c525ed3ac

I'm surprised by this comment. Wratt works at a radio company, so you'd think he'd know better than me. But I thought AM was the modulation that went further on less power.

Any #radio experts out there who can clarify?

(2/2)

Mediawatch podcast

A critical look at the New Zealand media.

RNZ

"Transmission via FM ... is a great way for broadcasters to reach an audience. All you need is 1 antenna to reach thousands of people, if not millions ... in a big city like Auckland, for example, and that costs the listeners absolutely nothing to receive. There's no data plan, there's no time lag.

#LeonWratt, Director of Content, MediaWorks, 2026

https://www.rnz.co.nz/podcast/mediawatch?share=63971767-6465-4128-ae6c-8c1c525ed3ac

(1/2)

#radio #FM #MediaWatch #RNZ #podcasts

Mediawatch podcast

A critical look at the New Zealand media.

RNZ