@vik you're not comparing apples with apples here. Your local supermarket don't have to deliver to about 3 million voters spread across the country. They pay #AdPost, and other companies who specialize in targeted ad delivery runs to the areas surrounding retail outlets. We used them once to deliver a few hundred community newspaper, it was expensive and a lot of the papers never got through. From then on we had volunteers fold and deliver them, a day's work for 15 people.
@lightweight